Lumen

I have been an Art Director for Lumen Technologies since 2018. In 2020, Lumen transitioned from CenturyLink with a complete rebrand...which has been amazingly successful for company growth and positioning as a leader in B2B digital enterprise solutions. A major factor in this success was the intentional creative brand build done by our in-house communications team. I led key campaigns and directed the creation of multiple forward facing global assets. Just a small sampling of the rebrand can be see below.

Platform design for Lumen branding and the 2022 Leadership Forum.

Interactive web segment with custom illustration.
Design for desktop, tablet and mobile.

www.lumen.com/edge-computing

DDoS Campaign.
This was the highest ranking and most successful campaign ever created for Lumen.
Numbers for sales are still climbing. Within brand... but unexpected and attention grabbing.
The animated code visuals for web and paid media enhanced asset success.

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